Jennie's Complete Style Evolution in 22 Photos

jennie kim
Jennie's Complete Style Evolution in 22 PhotosGetty Images

Jennie’s influence on fashion can’t be denied. It’s a force that has sold out clothing items, inspired countless social media accounts dedicated solely to her wardrobe, and prompted her fans to dub the sartorial superpower as “the Jennie effect.”

Her classic and preppy approach to fashion has also caught the attention of some of the biggest fashion houses in the world. The South Korean singer has walked the runway for Jacquemus, starred in campaigns for Maison Kitsuné and Adidas, and scored ambassadorships for storied brands including Calvin Klein and Chanel. In particular, Jennie has a special soft spot for Chanel; she started working with the house prior to Karl Lagerfeld’s 2019 death. “Just the fact that I got to talk to him, to have him see me wearing what he made—all of that was enough,” she said in Harper's Bazaar’s 2024 October cover story. “I am still very honored.”

As for where else she draws fashion inspiration, Jennie looks to her own mom. “She was Carrie from Sex and the City for me,” Jennie told Bazaar. She fondly recalled rummaging through her mom's closet to discover treasured vintage goodies. “When I’m at the airport … I call my mom. ‘Mom, I need a knee-length black coat. If it’s Burberry, I’ll like it, but if not, that’s cool.’ She’ll bring me a perfect [outfit] from when she wore it like 30 years ago.”

Whether she’s performing onstage with her fellow Blackpink members or walking red carpets at international film festivals, Jennie is guaranteed to deliver a look that will stop you dead in your tracks every time. Ahead, Bazaar rounded up some of her most memorable outfits of all time. Keep scrolling to see them all, and make sure to watch this space as we continue to track her style.

June 22, 2018

In a white tweed sailor set with red trimming and beige pumps at a Chanel pop-up event in Seoul.

jennie kim
Getty Images

October 2, 2018

In a baby blue tweed suit at Chanel’s Spring/Summer 2019 runway show in Paris.

jennie kim
Getty Images

March 5, 2019

In an icy white tweed minidress with black trimming and black pumps at Chanel’s Fall/Winter 2019 runway show in Paris.

jennie kim
Getty Images

March 14, 2019

In a black blazer minidress and pumps at an event for Seoul-based beauty brand Hera.

jennie kim
Getty Images

April 12, 2019

In an intricate white top, black shorts, and white combat boots with Rosé, Lisa, and Jisoo at Coachella.

jennie kim
Getty Images

October 1, 2019

In a purple cardigan, a light blue bow tank top, wide-leg jeans, and white sandals at Chanel’s Spring/Summer 2020 runway show in Paris.

paris, france october 01 singer jennie kim attends the chanel womenswear springsummer 2020 show as part of paris fashion week on october 01, 2019 in paris, france photo by rindoffcharriaugetty images
Rindoff/Charriau - Getty Images

December 10, 2019

In a white strapless minidress with a sequined black bow, transparent black tights, and black heels at a Gentle Monster x Nudake event.

jennie kim
Getty Images

February 13, 2020

In a gray turtleneck, gray pants, and a black-and-white plaid cropped jacket at Seoul’s Incheon International Airport.

jennie kim
Getty Images

March 28, 2019

In a transparent white turtleneck, pale yellow minidress, and beige platform pumps at the Seoul launch party for the Chanel x Pharrell Capsule Collection.

jennie kim
Getty Images

October 5, 2021

In a red-hot tweed set with a pearl belt and black peep-toe heels at Chanel’s Spring/Summer 2022 runway show in Paris.

jennie kim
Getty Images

March 8, 2022

In a black quilted coat, black crop top, black miniskirt, white socks, and black platform peep-toe heels at Chanel’s Fall/Winter 2022 runway show in Paris.

jennie kim
Getty Images

August 28, 2022

In a black halterneck two-piece set by Chanel with her fellow Blackpink members at the MTV Video Music Awards.

jennie kim
Getty Images

October 12, 2022

In a Rokh crop top and pleated trousers, Saint Laurent pumps, and Chanel jewelry at a Porsche Sonderwunsch Haus event in Seoul.

jennie kim
Getty Images

March 7, 2023

In a white tweed jumpsuit at Chanel’s Fall/Winter 2023 runway show in Paris.

jennie kim
Getty Images

May 1, 2023

In a vintage Chanel minidress at the 2023 Met Gala in New York City.

jennie kim
Getty Images

May 22, 2023

In a Chanel couture gown at the 76th annual Cannes Film Festival.

jennie kim
Getty Images

May 22, 2023

In a black-and-white plaid Chanel vest, velvet maxi skirt, and Jimmy Choo sandals at The Idol premiere afterparty in Cannes.

jennie kim
Getty Images

May 23, 2023

In a Shushu/Tong gown at the 76th annual Cannes Film Festival.

jennie kim
Getty Images

September 30, 2023

In a black long-sleeve top, Khaite pants, black shoes, and a Chanel bag at the Incheon International Airport.

jennie kim
Getty Images

November 24, 2023

In an Alex Perry gown and Amina Muaddi platform pumps at W Korea’s breast cancer awareness campaign event in Seoul.

jennie kim
Getty Images

March 2, 2024

In a Chanel jacket and Le17septembre pants at the Incheon International Airport.

블랙핑크의 제니가 샤넬 202425 가을 겨울 레디 투 웨어 컬렉션 쇼 참석 차 2일 오전 11시 인천국제공항을 통해 프랑스 파리로 출국했다
이대덕 - Getty Images

May 6, 2024

In a custom Alaïa dress at the Met Gala.

jennie kim
Getty Images

You Might Also Like

Advertisement